Zend - The PHP Company


Business Application Modernization

Business Application Modernization: it’s how companies are leveraging the Web and unlocking greater value from their business- critical applications. And PHP is at the heart of this transformation. With Business Application Modernization, companies can:


Extend and re-use existing applications to improve business agility and innovate more rapidly. Learn how In-Ticketing has extended its platform to manage explosive growth in transaction volumes, and provide cross- and up-sell capabilities.

Unlock existing information assets, to extract more economic value from investments they already made. Read how bwin Games was able to rapidly redesign their English-only website to support multiple languages, and move quickly to become the leading online poker site in Europe.

Exploit third-party applications and web services, to remain competitive while meeting rapidly-changing customer needs. Find out how AccuWeather is harnessing IBM’s QED Wiki to provide real-time weather bulletins to its enterprise customers.

Leverage
the collective wisdom of business- and end-users in the development process, so that applications provide more targeted value. Discover how social networking website Tagged.com is involving its end users in developing innovative, differentiating features and services. Business Application Modernization: achieving more ROI from business-critical software development.